Texture macro direction
accurate packshot is the accuracy checkpoint for texture macro. Use both to demonstrate how a beauty product looks and applies without exaggerating outcomes.
Sequence macro texture, application motion, an honest finish, and the final packshot while keeping product consistency between shots.
Pick a reference
A curated preview of the references available in Videotok
Tell us about the product, offer, audience, and anything that must appear.
Browse the public reference sample, choose a template, and prepare your prompt for free. Final media generation happens after you continue to a Videotok account and uses plan credits.
What this format creates
Beauty video must preserve continuity as texture moves, product is applied, and the finish is revealed. Plan the hand action and shot order before adding claims or transitions.
accurate packshot is the accuracy checkpoint for texture macro. Use both to demonstrate how a beauty product looks and applies without exaggerating outcomes.
application footage or direction is the accuracy checkpoint for application sequence. Use both to demonstrate how a beauty product looks and applies without exaggerating outcomes.
approved benefit claims is the accuracy checkpoint for skin realism. Use both to demonstrate how a beauty product looks and applies without exaggerating outcomes.
accurate packshot is the accuracy checkpoint for packshot payoff. Use both to demonstrate how a beauty product looks and applies without exaggerating outcomes.
Examples and creative directions
These four examples use matching Videotok catalog media or commissioned example boards.
AI beauty video ad example: texture macro
An AI beauty video ad direction centered on texture macro; use the accompanying media only when a matching real catalog output is available.
AI beauty video ad example: application sequence
An AI beauty video ad direction centered on application sequence; use the accompanying media only when a matching real catalog output is available.
AI beauty video ad example: skin realism
An AI beauty video ad direction centered on skin realism; use the accompanying media only when a matching real catalog output is available.
AI beauty video ad example: packshot payoff
An AI beauty video ad direction centered on packshot payoff; use the accompanying media only when a matching real catalog output is available.
Input checklist
Format-specific workflow
01
Confirm that accurate packshot is accurate and usable before choosing a reference; it anchors texture macro.
02
Describe how texture macro should interact with application footage or direction and the intended 9:16 beauty short placement.
03
Review the brief for retouching away skin texture and showing unverified transformations; add a constraint for each risk that applies.
04
Carry the selected reference and prompt into the matching template, then verify the generated composition against approved benefit claims.
Prompt examples
Creative playbook
Define when texture macro enters, how long it remains readable, and how it connects accurate packshot to the next shot.
Define when application sequence enters, how long it remains readable, and how it connects application footage or direction to the next shot.
Define when skin realism enters, how long it remains readable, and how it connects approved benefit claims to the next shot.
Define when packshot payoff enters, how long it remains readable, and how it connects accurate packshot to the next shot.
Before generation, mark which statements are supported by accurate packshot and application footage or direction; delete or qualify everything else.
Common mistakes
Fix retouching away skin texture by checking accurate packshot against texture macro in the selected reference.
Fix showing unverified transformations by checking application footage or direction against application sequence in the selected reference.
Fix changing product consistency by checking approved benefit claims against skin realism in the selected reference.
Fix treating the reference as a copy target by checking accurate packshot against packshot payoff in the selected reference.
Platform and export guidance
Use this export direction when the final AI beauty video ad is intended for that placement; confirm current platform requirements before publishing.
Use this export direction when the final AI beauty video ad is intended for that placement; confirm current platform requirements before publishing.
Use this export direction when the final AI beauty video ad is intended for that placement; confirm current platform requirements before publishing.
Related tools
Frequently asked questions
Use accurate packshot, application footage or direction, and approved benefit claims. Verify each before generation because they control texture macro and application sequence.
Describe the intended crop, timing, scale, or relationship to accurate packshot; do not rely on the reference image alone to communicate it.
Start with 9:16 beauty short, then adapt to 4:5 feed video only after the main hierarchy remains readable.
Browse the public reference sample, choose a template, and prepare your prompt for free. Final media generation happens after you continue to a Videotok account and uses plan credits.
Check for retouching away skin texture, showing unverified transformations, changing product consistency. Resolve those risks in the prompt and compare the result with the supplied assets.
Browse the public reference sample, choose a template, and prepare your prompt for free. Final media generation happens after you continue to a Videotok account and uses plan credits.